000002414 001__ 2414
000002414 005__ 20141118153433.0
000002414 04107 $$acze
000002414 046__ $$k2014-07-22
000002414 100__ $$aRecalcati, R.
000002414 24500 $$aGrowing old prohibited! The vengeance of the porn restorer

000002414 24630 $$n4.$$pProceedings of the 4th International Conference on Heritage and Sustainable Development
000002414 260__ $$bGreen Lines Institute for Sustainable Development, Barcelos, Portugal
000002414 506__ $$arestricted
000002414 520__ $$2eng$$aA desperate search for eternal youth and the comforting surrender from a sincere dialogue with our past, are the elements that characterise our era and find fertile ground in the world of restoration and publicity. Many publicity campaigns have widely used references to the restoration. Meanwhile, in the world of restoration, methods that are typical of the world of publicity are increasingly frequent. This work was sparked by a reflection on what is happening around us, piecing together news items featuring restoration taken from TV reports, newspapers, non-specialised magazines, and a series of commercials from the last twenty years and comparing them. I would like to highlight the fact that they belong to the same way of seeing the world, made of appearances separated from their authentic material substance. This separation between shape and matter has led us to what I call pornography, for the pornographic aspects of restoration and publicity.

000002414 540__ $$aText je chráněný podle autorského zákona č. 121/2000 Sb.
000002414 653__ $$a

000002414 7112_ $$a4th International Conference on Heritage and Sustainable Development$$cGuimarães (Pt)$$d2014-07-22 / 2014-07-25$$gHERITAGE 2014
000002414 720__ $$aRecalcati, R.
000002414 8560_ $$ffischerc@itam.cas.cz
000002414 8564_ $$s174489$$uhttps://invenio.itam.cas.cz/record/2414/files/v1page247.pdf$$y
             Original version of the author's contribution as presented on CD, , page 247.
            
000002414 962__ $$r2390
000002414 980__ $$aPAPER